Headlines are one of the most important aspects of your page. From an SEO perspective it is really important to organize your content in heading hierarchy such as One H1 tag for the main headline of your page and section and subsection titles as H2 and H3 tags respectively.

The title of the page is one of the most important factors in search engine optimization. While showing search results, the title tag of the pages is used as the heading for the search result snippet. Hence a well written, relevant and action oriented title will certainly increase your click through rates.

Here are two very good articles about optimizing the title tag.

If you have been programming intelligent web interfaces using JavaScript, then you will find yourself obtaining the various elements using the DOM of the webpage and then changing the CSS styles of the elements quite a few times. Tasks like display this, hide that, highlight this, change background and foreground color of this div and that text box are common in life of a JavaScript programmer. With the YAHOO.util.Dom class YUI attempts to make these tasks simpler. Using YAHOO.util.Dom class, you can use the same code across supported browsers to manipulate the DOM of the HTML document.

One of the important topics in SEO is individual page optimization. After finding out which keywords you want to rank for, next step is to create pages which are targeted at these keywords.

Page optimizations is a process in which you tweak the title, heading, meta tags, page content, anchors, img tags and url of the page in such a way that it screams to the Search Engine, "I am the most relevant page for this search phrase".

One of the important part of creating any website is choosing the domain name for the website. Getting right domain name is very important since it is not just the name of the website but a brand in itself. An important part of any business is establishing itself as a brand since being a trusted brand ensures long term clients (visitors in case of a website.)

On-site optimization, also sometimes referred as on-page optimization, consists of :

1. building (changing if you have an existing SEO unfriendly website) your website in such a way that it is easier to index for the search engine.
2. making most out of your content inventory and presenting it in such a way that search engine can easily find your content relevant for your targeted keywords.

After reading the first two articles in this series and following the resources listed in the article, now you should have basic understanding of what search engine optimization is? Now its time to dive dipper. There are basically two types of optimization that you perform to get better ranking in search engine results.

YUI’s event module is one of the modules which you will be using in almost your every project. While handling events one of the routine task is attaching event listener function to a UI widget. And when that particular event occurs for that widget, YUI makes sure that your listener function is called.

As you may know ‘Keyword Research’ is the foundation of SEO. If you are targeting wrong keywords then your SEO campaign has little chance to succeed. In this post I am providing links to the three best tutorials on keyword research. One of them is from copyblogger.com by Brian Clark and the another one is from SEOBook.com by Aaron Wall. Both the websites are essential reading for any Search Engine Marketer. Even I would say that both the websites are essential for any serious web designer.

Ok here are the ‘Keyword Research’ tutorials,

Reading a beginner’s tutorial to Search Engine Optimization is a very good way, to understand the overall SEO process. There are 100s of tutorials, getting started manuals and tips and tricks out there about SEO. Most of them are incomplete, copied from here and there and contain a lot of repetitive information. Here I have selected 4 quality resources which will give you a fair idea about what SEO is and what are the steps involved in SEO. After these I will provide you links to the resource which discuss each individual topic, such as content optimization, link building, etc.